The rapid changes customers in our key markets are experiencing require software suppliers to continually update and enhance their product lines.

There are two ways to do this — increase the investments in an existing product suite or purchase products from competitors.

At Coaxis, Inc., we believe that investing in our products is the only sound approach to meeting market requirements long term. Our diverse customer base provides economies-of-scale and a predictable business model going back almost 20 years. The model generates the balanced financial resources to invest in our products and sustain a high level of on-going, new product development. At the same time, we are not limited by the responsibility of consolidating, incorporating and maintaining old and outdated product lines generated by the acquisition model of growth.

Choosing to build, not buy — a sustainable growth strategy (PDF)